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How to avoid owner entitlement with younger employees Before I became an employee hiring and retention speaker, my first real job at age 13 was working at our family ice cream store in San Diego’s popular Seaport Village. The store was run by my grandfather, who learned how to lead people serving in the U.S....
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Aristotle’s three modes of persuasion are useful for attracting new talent As a hiring and retention speaker, the biggest topic my clients are asking for right now is anything related to attracting, finding and retaining employees. I explain that the first rule of attraction is being attractive — creating a work environment that not only...
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It all starts with the one factor that is completely within your control. Companies are scrambling to staff up their businesses. Many are throwing money at the problem by offering higher starting salaries, and in some cases cash just for applying. Many I’ve been talking to use the word “desperate” to describe how they feel....
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[Video excerpt from Scott’s customer experience keynote] Bouncing Back from a Dining Debacle As a customer experience keynote speaker, I know that every business organization makes mistakes. It’s how you respond to those mistakes that demonstrates your commitment to your customer. This past Thanksgiving, I had the worst dining experience of my life. I also...
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      “So, how’s business?” I was interviewing a franchise owner prior to my keynote for his brand and inquired about how things were going. “Well, you know how they say most new businesses close within the first year? It’s been 18 months and we’re still here!” He had no idea how he was...
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What Franchise Magazine just published my article entitled “The Three Characteristics of Wealthy Franchisees” (in Volume 16, Issue 6). In the piece I discuss the three common traits I observed among the successful franchisees (whom I call “wealthy franchisees”) I interviewed for my book. Here’s what I noticed: Wealthy Franchisees keep a clear head. Wealthy franchisees...
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Just interviewed on the Enterprise Podcast Network to talk about franchise success and my new book, The Wealthy Franchisee. Host Eric Dye I discussed: The definition of a “wealthy franchisee” The most common myths about why top franchisees are succeed The most common problems I see among franchise business owners What makes top franchisees different...
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Successful Franchisees
      My work has allowed me to meet the top-ranked franchisees from a variety of industries and brands. When you speak to enough of them, you see what they all have in common. Is it hard work? Yes, they work hard. But so do other franchisees whose rankings aren’t as high. Do they...
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Just recored a message about NEXT-LEVEL thinking and peak performance mindset for the 5 Minutes for Me app. Click the image to download and listen.        
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Just interviewed on the Franchise Today podcast about franchise success and my new book, The Wealthy Franchisee. Take a listen!        
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Just interviewed on the Social Geek Radio podcast about franchise success and my new book, The Wealthy Franchisee. Take a listen!      
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Business Resilience
We’ve all heard the expression “What doesn’t kill you makes you stronger.” The idea is that working through adversity makes you tougher and wiser. Most of us grow not just from what we’ve experienced, but from what we’ve endured. It’s easy to embrace this idea once you’ve overcome adversity and are in a stable place....
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Scott Greenberg Motivational Speaker