Empower Your Association with a High-Impact Keynote Experience
Scott Greenberg helps associations elevate leadership, foster resilience, and drive member success through engaging, customized presentations.
Why Scott Greenberg Is the Right Fit for Your Association
When selecting an association keynote speaker for your next conference, experience and impact matter. Scott Greenberg delivers both. With a track record of energizing and empowering audiences across countless association meetings, Scott brings a rare blend of business insight, performance psychology, and real-world leadership experience.
Scott specializes in leadership development, team performance, and sustainable business growth. He helps organizations bridge the gap between high-level inspiration and practical execution. As a former multi-unit franchise owner who built top-performing locations and earned national recognition, Scott doesn’t just talk about success — he’s lived it.
Scott has spoken at association conferences, conventions, and leadership events across various industries for more than two decades. From national trade associations to regional chapters, his sessions meet the specific needs of each group he addresses. He understands that no two associations are the same. So, each has its structure, member demographics, and operational challenges.
His message is rooted in experience, and his delivery is shaped by years of working directly with leaders and teams under pressure. His insights into resilience, mindset, and performance optimization are especially valuable to associations seeking to empower their members with insights they can implement immediately.
What sets Scott apart is his ability to relate. He understands the complexities of leadership – balancing vision, people, and execution under pressure.
Key Credentials:
- Award-Winning Business Speaker: Scott is recognized for delivering high-impact presentations combining business insights and human behavior. He has shared the stage with world-renowned thought leaders and consistently earns top marks from event organizers and attendees.
- Proven Franchise Operator: As a former multi-unit franchisee with Edible Arrangements, Scott built a high-performing team, won international awards, and understands firsthand what it takes to succeed in a competitive market.
- Author and Thought Leader: Scott is the author of The Wealthy Franchisee, a critically acclaimed book that explores how top performers think, lead, and operate. His writing and interviews have been featured in Entrepreneur, Forbes, and other major business media.
Scott Greenberg is a strategic partner in helping your association create an event that delivers real value. He’ll work with you to understand your audience, define your objectives, and provide a keynote that aligns with your mission and motivates your members.
Transform Your Association Event with Practical, Engaging, and Actionable Content
When your association brings members together, every minute counts. You need an association keynote speaker who not only captures attention but delivers real value. Someone who leaves attendees inspired and equipped to take action. That’s where Scott Greenberg comes in.
Scott’s keynotes are transformational. He understands the unique dynamics of association audiences: their diverse backgrounds, varying levels of experience, and shared goals that unite them. Scott aligns his content with your mission, challenges, and desired outcomes with each presentation.
Here’s how Scott Greenberg will elevate your next event:
Customized Presentations
Scott never delivers a canned talk. He dives deep into your industry, understands your association’s culture, and tailors his keynote to reflect your members’ goals, language, and pain points. Whether your audience is navigating growth, managing change, or developing leadership skills, Scott builds content around what matters most to them.
Real-World Insights
Scott’s strategies are grounded in experience, not theory. As a successful former multi-unit franchisee and business coach, he’s been in the trenches. He brings tested, proven business insights your members can apply immediately — no fluff, no filler, just results-oriented content your audience will appreciate.
Interactive & Engaging Delivery
Scott knows how to hold a room. His presentations are fast-paced, story-driven, and packed with energy. He blends humor, relatable anecdotes, and audience interaction to create a memorable experience. People participate. They laugh. They reflect. And they walk away with ideas they’re excited to try.
Increased Member Value
When members leave with tangible takeaways, they see greater value in attending. Scott empowers attendees with tools to improve performance, build stronger teams, and become better leaders. That impact extends far beyond the event itself and strengthens member loyalty.
Easy to Work With
Event planners love Scott for his professionalism, preparation, and adaptability. He shows up early, communicates clearly, and collaborates with your team to ensure everything goes smoothly. From first contact to standing ovation, you’ll know you’re in good hands.
Scott Greenberg helps associations create events that are talked about long after the final session ends. His mix of business acumen and engaging delivery brings a fresh perspective to your agenda while reinforcing your association’s value.
Connect with Scott to create an unforgettable event – one that inspires, energizes, and delivers lasting impact.
Tailored Topics to Empower Your Association Members
Every association event presents a unique opportunity to drive value, strengthen member engagement, and provide insight that transforms personal performance and organizational results. Choosing the right association keynote speaker is the first step toward achieving that impact.
Scott Greenberg offers a proven lineup of powerful, customizable keynote topics that empower your members with practical tools, clear actionable steps, and an elevated mindset. As a top-rated keynote speaker for associations, Scott doesn’t believe in delivering generic messages. His presentations are built around the real-world needs of today’s professionals.
Below are Scott’s most popular topics for association events. Each one is adaptable to your industry, member demographics, and event goals.
Leadership & Team Building
- How to Lead with Resilience During Times of Change
Members seek stability and strong leadership in an era of rapid change and uncertainty. This keynote helps association professionals develop mental agility, emotional strength, and a proactive approach to change. Scott equips attendees with actionable tools to lead confidently, stay composed under pressure, and support others through transformation.
- Building a High-Performance Association Culture
Culture drives outcomes. This keynote explores how association leaders can cultivate environments where trust, accountability, and collaboration thrive. Scott walks audiences through the principles of intentional culture-building and shares tools to help leaders energize their teams and align performance with organizational goals.
Customer & Member Experience
- Elevating Customer & Member Loyalty Through Better Service
Association members and customers alike value more than products or programs — they value the experience. This presentation focuses on how organizations can increase retention and satisfaction by providing personalized, thoughtful, and consistent service. Scott reveals the small shifts that lead to significant loyalty gains.
- Strategies for Delivering Exceptional Experiences
Exceptional service is about creating memorable moments. Scott teaches attendees how to shift from transactional to transformational service models. Your members will learn how to deliver standout experiences that deepen relationships and drive long-term engagement.
Business Growth & Performance
- The Wealthy Franchisee Mindset: Lessons on Success
Based on Scott’s bestselling book, this keynote reveals the psychology behind top-performing franchisees — and how those same principles apply to all business professionals. Attendees will learn to think like high achievers, overcome internal roadblocks, and execute consistently. It’s a mindset shift that creates measurable impact.
- Building Systems for Sustainable Growth
Growth happens by design. In this topic, Scott shares how to create simple, scalable systems that free up time, increase efficiency, and support long-term success. It’s ideal for members looking to expand operations, lead more effectively, or maximize their business potential.
Scott Greenberg is an association speaker who brings clarity, connection, and results to every stage. He’s a strategic partner who understands your challenges and can translate complex obstacles into clear, motivating solutions.
Whether your event is meant to educate, inspire, or drive action, Scott’s content hits the mark. He has helped associations across industries host events that are engaging, impactful, and memorable.
Keynote
Stop the Shift Show
Turn Your Hourly Workers into a Top-Performing Team
Transform the challenge of managing hourly workers into your competitive advantage. Learn from real-world case studies and actionable strategies to attract, retain, and lead top talent.
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Program Focus
Talent Recruitment
Employee Retention
Leadership Development
Team Management
Organizational Culture
Navigating the complexities of managing hourly workers can be a daunting task. But what if you could turn this challenge into your competitive advantage? Based on his new book, Stop the Shift Show: Turn Struggling Hourly Workers Into a Top-Performing Team, Scott unveils the blueprint for transforming your hourly workforce into a high-performing team—without breaking the bank. Drawing from real-world case studies, cutting-edge hiring metrics, and actionable workforce strategies, this dynamic presentation will equip you with the tools to attract, retain, and lead top talent.
This keynote is a game-changer for:
- Leaders and managers overseeing hourly workers and diverse teams
- Organizations stuck in a revolving door of hiring and losing hourly staff
- Decision-makers seeking actionable coaching techniques for immediate implementation
Attendees will walk away with:
- A deep understanding of what sets high-performance cultures apart
- Innovative strategies to attract top talent without inflating labor costs
- A roadmap to overcome hiring biases and the discipline to wait for the right fit
- Best practices for recruiting, onboarding, and training that lead to long-term retention
Keynote
Think, Lead, Serve
How Mindset & Culture Lead to Profit & Performance
Discover the secret to skyrocketing profits and performance. This game-changing program will guide you through strategies that elevate your operations and organizational ethos.
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Program Focus
Peak Performance
Customer Experience
Company Culture
Business Growth
In the fast-paced world of business, it’s easy to get lost in the weeds of daily operations. But what if the secret to skyrocketing profits and performance lies in the intangible elements of mindset and culture? This isn’t just a keynote; it’s a game-changer. Scott Greenberg will guide you through actionable strategies that will elevate not just your operations but your entire organizational ethos.
This keynote helps leaders & managers who:
- Feel trapped in the never-ending cycle of operational demands
- Are grappling with a disengaged or underperforming workforce
- Aim to transform customer interactions into lasting relationships
Attendees will walk away with tools to:
- Master the art of operating from your “point of clarity” to shatter performance barriers
- Decode the DNA of culture: It’s more than just “being nice”
- Transform your customer service from transactional to transformational
Keynote
You’ve Got This!
The Human Factors of Resilience & Results
Equip your team with actionable strategies to face adversity and come out stronger. Learn the art of Focused Control and strategies for collective strength and support.
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Program Focus
Motivation
Success
Overcoming Adversity
Change Management
In a world that’s constantly changing, resilience isn’t just a buzzword; it’s a business imperative. Scott Greenberg doesn’t just inspire; he equips your team with actionable strategies to face adversity head-on and come out stronger. From understanding the psychology of decision-making to fostering a culture of support, this keynote is a toolkit for resilience and results.
This keynote helps leaders & teams who:
- Are navigating the turbulent waters of market change and organizational
- setbacks
- Recognize the emotional pitfalls affecting their decision-making and seek practical solutions
- Want to reignite the passion and performance of their teams
Attendees will walk away with tools to:
- Master the art of “Focused Control” to cut through the noise and prioritize effectively
- Learn the “Trigger-to-Trouble” process and how to disrupt it for better decision-making
- Implement team-building strategies that foster a culture of collective strength and support
Keynote
30-Second Leadership
The Simple Coaching Method For Making Employees Great
Master the art of team coaching to inspire and motivate employees in 30 seconds or less. This revolutionary method delivers immediate, impactful results, freeing up your time for growth-focused tasks.
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Program Focus
Team Building
Leadership
Cultural Transformation
Employee Engagement
Coaching
Time is money, and in today’s fast-paced business environment, leaders can’t afford to waste either. Enter 30-Second Leadership, a revolutionary coaching method that delivers immediate, impactful results. Scott Greenberg will guide you through a field-tested system that not only improves employee performance but also frees up your time to focus on what really matters: growing your business.
This keynote aims at leaders & managers who:
- Are tasked with training and coaching frontline employees but are not seeing the desired results
- Aim to transform average team members into exceptional leaders who drive business growth
- Are grappling with the challenges of employee performance and effective training methods
Attendees will walk away with tools to:
- Master the art of “Quick-Engage” to inspire and motivate your employees in 30 seconds or less
- Implement a unified language for evaluating employee performance, ensuring consistency across management
- Learn strategies to not only retain top talent but also to elevate their performance and influence on the team
- Discover actionable tactics to re-engage employees who are disengaged or underperforming
Keynote
What They GET vs How They FEEL
How to Create Customer Experiences People Remember, Talk About & Want to Repeat
When you focus less on what customers get and more on how customers feel, every transaction will become a marketing opportunity. Make them feel great and they’ll do your advertising for you!
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Program Focus
Customer Experience
Sales
Client Loyalty
Competition
Business Growth
If you’re ready to learn how TOP business operators stay in the winner’s circle, this presentation is for you. Scott’s field-tested and award-winning approach gives you powerful tools to create a service culture that grows loyalty and word-of-mouth, and will translate into bigger ticket sales. He’ll show you how to replace robotic customer service practices with unforgettable experiences that ensure customers remember you, talk about you and can’t wait to come back.
This keynote is for teams and leaders who want to:
- Deliver a customer service experience that distinguishes them from the competition
- Increase ticket sales and boost employee performance
- Outperform competition without having to out-advertise them
- Engage employees so they have meaningful connections with your customers
Attendees will walk away with tools to:
- Move robotic transactions into transformative experiences
- Optimize your digital footprint by improving your online ratings and reviews
- Increase ticket average, customer frequency, and word-of-mouth advertising
- Make EVERY transaction a marketing opportunity that brings customers back
Keynote
The Wealthy Franchisee
Game-Changing Steps to Grow Your Business and Become a Wealthier (and Healthier) Franchisee
Unlock the full potential of your franchise with Scott’s game-changing program based on his book, The Wealthy Franchisee: Game-changing steps to becoming a thriving franchise superstar. Learn tactics to supercharge productivity, reduce stress, and enjoy running your business while elevating customer interactions.
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Why settle for average when you can be extraordinary? Scott Greenberg, former award-winning, multi-unit franchisee reveals the game-changing steps to elevate your franchise operations.This isn’t about more marketing or hiring better employees; it’s about unlocking the full potential of your existing operations to achieve consistent, profitable results. Learn tactics to supercharge productivity, reduce stress, and enjoy running your business while elevating customer interactions.
This keynote is for owners & managers who:
- Are drowning in the operational chaos of running a franchise business
- Are frustrated with underperforming employees and ineffective hiring strategies
- Aim to not just meet but exceed customer expectations for increased sales
Attendees will walk away with tools to:
- Discover the secret sauce to building MORE WEALTH from your current operations
- Master tactics to supercharge productivity, streamline operations, and maximize efficiency
- Learn life-changing strategies to reduce stress, live healthier, and actually enjoy running your business
- Elevate your customer interactions from mere transactions to meaningful, lasting connections
Tailored Content for Maximum Impact
No two associations are alike. Your members, industry, challenges, and goals are unique, and your associate keynote speaker should reflect that. That’s why Scott Greenberg is known not just as an engaging presenter but also as a collaborative partner. As an experienced association speaker, Scott works closely with event organizers to ensure every presentation is crafted with purpose and precision.
Pre-Event Consultation That Drives Results
Scott begins every engagement with a detailed pre-event consultation. His goal is simple: understand your association’s mission, member demographics, current pain points, and event objectives. No matter your goals, Scott tailors his message to fit your theme and your members.
During this discovery process, Scott asks targeted questions and listens carefully to your planning team. He learns your language, your goals, and what success looks like for your event. This preparation sets the foundation for an impactful keynote.
Customized Presentations for Unique Audiences
With years of experience as a keynote speaker for associations, Scott understands that every audience is different. That’s why no two keynotes are ever the same.
He customizes content, tone, and style based on your members’ professional backgrounds and learning preferences. Whether your audience includes business owners, healthcare professionals, franchise operators, or industry leaders, Scott shapes his presentation to connect with their reality.
Flexible Formats That Fit Your Event Flow
Scott’s adaptability makes him an ideal association speaker for events of all sizes and formats. He adjusts his delivery to suit your schedule and format.
His presentation options include:
- Keynote presentations
- Breakout sessions
- Interactive workshops
- Leadership panels
- Fireside chats and Q&A sessions
He also coordinates with your production team to ensure everything runs smoothly, from A/V requirements to stage setup to post-event engagement.
Frequently Asked Questions for Association Keynote Speakers
Hiring the right keynote speaker can make or break your event. We know association event planning has many moving parts, so we’ve answered the most common questions to help you decide if Scott Greenberg is the right fit for your program.
As a top-rated association keynote speaker, Scott brings flexibility, clarity, and professionalism to every stage.
What types of associations does Scott speak for?
Scott works with various associations across industries, including franchise groups, professional trade organizations, healthcare associations, financial services groups, hospitality, education, technology, and more. His experience as a business owner and performance expert allows him to speak the language of many sectors while keeping his content relevant to each audience.
Can Scott customize his keynote for our industry or niche?
Absolutely. Customization is one of Scott’s trademarks. Before every event, Scott conducts a pre-event consultation to learn about your association’s mission, audience, goals, and challenges.
From there, he tailors his content, examples, and delivery style to match your industry and the specific needs of your members. Scott ensures every keynote aligns with your theme and audience.
How long are Scott's keynotes?
Scott offers flexible timing based on your agenda. Most keynotes run between 45 and 60 minutes, though he can adjust to shorter or longer formats depending on your program needs. If you’re looking for deeper engagement, he can pair a keynote with breakout sessions, workshops, or moderated Q&A panels. His content is designed to be modular, so you can easily integrate him into any point of your event schedule.
Does Scott offer workshops or breakout sessions for associations?
Yes. In addition to his keynote presentations, Scott is available for interactive workshops and breakout sessions. These smaller formats are ideal for leadership teams, specific member segments, or any group seeking a more hands-on learning experience. Workshops can focus on performance improvement, team development, customer service excellence, or mindset training — and are often customized just like his keynotes.
How can we book Scott for our association event?
Booking Scott is simple. Start by reaching out through the contact form on his website or connecting directly with his team. From there, you’ll schedule a discovery call to discuss your event goals, audience, and logistics.
Once aligned, Scott will work closely with you through every step of the planning process, from content customization to event day execution. His team is responsive, professional, and easy to work with.
Inspire and Empower Your Association with Scott Greenberg
Your members deserve tools they can use and a message that sticks long after the event ends. As a top-rated association keynote speaker, Scott combines inspiration with practical strategy, helping associations elevate leadership, performance, and engagement. His presentations are tailored, insightful, and packed with takeaways your members will appreciate — and apply.
Event planners and association leaders choose Scott because he’s easy to work with, deeply knowledgeable, and consistently impactful. Whether planning a national conference or a regional meeting, Scott brings the energy, clarity, and credibility to make your event unforgettable.
Get in Touch With Scott Greenberg
Let’s discuss what your next event could look like, with more energy in the room, more clarity in the message, and more value for every member who attends.
Scott Greenberg has helped associations across the country elevate their events with customized keynotes that strike the perfect balance between inspiration and execution. Whether you’re in the early stages of planning or finalizing your agenda, now’s the time to explore how Scott can support your goals.
Reach out to share a few details about your event. Scott’s team will be in touch quickly.
