Restaurant & Hospitality Speaker Scott Greenberg
How to Make Core Values Actually Mean Something in Your Restaurant “Next in line!” “Hi, I’d like a No. 4 with a bottle of water to go.” “Will that be for here or to go?” “Uh, to go.” “That’ll be $17.75. Thank you, your order number is 43. Next in line!” Five minutes after I […]
How to Boost Restaurant Performance Using Constructive Comparison
I’m a food and hospitality speaker. But when I attended my first convention as a franchise business owner, I felt like a freshman on the first day of high school. Many people knew each other and warmly offered handshakes and hugs. I knew almost no one. I also noticed how many of these people had […]
Attracting and Retaining Customers and Employees Comes Down to These Two Skills
Attracting and Retaining Customers and Employees Comes Down to These Two Skills Ever heard a business owner say they’re in “the people business?” As a hiring and retention keynote speaker, I hear it all the time. I make a living giving presentations to franchise systems, associations and corporations. I like to ask audience members to […]
Why You Should Ditch the Golden Rule
“I treat them the way I want to be treated. It’s as simple as practicing the golden rule.” As a motivational franchise speaker, I was preparing to keynote for a chain of quick-service restaurants and I asked one of their franchisees what he does to provide good customer service. He shared the same belief I’ve […]
How to Retain Your Team by Boosting Your Culture: What Pro Football Can Teach Us
As a hiring and retention keynote speaker, I work with a large number of franchises and restaurants. And I draw lessons from anywhere I can. Last year I attended the Los Angeles Chargers home opener against the Dallas Cowboys. You’d never know the game was in Los Angeles, as the stadium was overrun by the […]
Why sticking to the system isn’t enough
Following the franchise playbook is a great step toward success. But as a motivational franchise keynote speaker, I can fill you in on the rest of the story. Let’s take an example: Anna and Bob both run restaurants in the same quick-service franchise. When they met at training six years earlier, they learned […]
10 Fictional TV Small Businesses and the Lessons They Offer
One thing I’ve realized as a motivational franchise speaker is that just because a business isn’t real, doesn’t mean it can’t inspire. Without the burden of actually having to make money with their fictional franchise concepts, Hollywood has brought to the public a number of memorable brands offering all kinds of insight. Let’s take a […]